Load any amount from $10 to $100.
Good for purchases of Summerfest admission tickets, food and beverages, and cool Summerfest merchandise.
Terms and Conditions: Cards are valid for purchases of admission tickets, American Family Insurance Amphitheater or BMO Harris Pavilion tickets, food, beverages and Summerfest merchandise on the Henry Maier Festival Park grounds. Cards are valid during Summerfest. Cards are not redeemable at other festivals or events that take place on the Henry Maier Festival Park grounds. Cards must be surrendered to vendor upon using entire credit. No refunds will be issued. Not redeemable for cash.
PRINT-AT-HOME/MOBILE TICKET!
This ticket is not valid for admission to American Family Insurance Amphitheater shows. American Family Insurance Amphitheater shows require a separate ticket.
This pass grants the bearer one (1) admission per day to the festival grounds during public operating hours during ALL 9 days of Summerfest presented by American Family Insurance. Summerfest dates are (Thursday-Saturday), June 18-20, June 25-27, July 2-4, 2026.
Add a touch of Summerfest cheer to your tree! This festive ornament features the iconic Summerfest smile with a snowy twist. Packaged in a charming ‘Happy Holidays’ box, perfect for gifting.
