New Arrivals

No collection is complete without the official pin for Summerfest 2025.

Ships in June

Who has Summerfest spirit?! You do in this colorful jersey for the 2025 festival.

Stylish starburst design with both cool and warm tones on the front of an oversized shirt.

High-quality mid-profile baseball cap with a patch design featuring Summerfest.

Trucker hat with embroidered Milwaukee skyline patch on front and Milwaukee on back with snap closure.

Ladies, you will definitely want to grab one of these crews. With a relaxed fit, midi length, and embossed Summerfest design on the front.

Northline Customs - Midwest's Original Wood Hat Co. www.woodhats.com Constructed here in Wisconsin. Grey cap with custom wood-engraved Summerfest smile on the front.

Your little bit or bot will groove through the circuits wearing this techie tee at the World's Largest Music Festival.