New Arrivals

Prices shown include 30% off all 2025 merchandise.
Please note: Holiday merchandise is not included in this promotion.

30% offer ends on December 31,2025 11:59pm

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Starburst Oversized Tee

Stylish starburst design with both cool and warm tones on the front of an oversized shirt.

$26.60

High-quality mid-profile baseball cap with a patch design featuring Summerfest.

$26.60

Channel lakeside fun and good times with our vintage wheat colored crew.

$42.00

Trucker hat with embroidered Milwaukee skyline patch on front and Milwaukee on back with snap closure.

$26.60

Ladies, you will definitely want to grab one of these crews. With a relaxed fit, midi length, and embossed Summerfest design on the front.

$35.00

Your little bit or bot will groove through the circuits wearing this techie tee at the World's Largest Music Festival.

$20.30